Hi Lovelies and happy “wedding” Wednesday! A few weeks ago as blogtember was coming to a close I needed to sit down and create an editorial calendar to keep my thoughts organized and to bring some consistency to my daily writing. It’s no secret in the wedding world that Wednesday is a day dedicated to “wedding-talk” and I’m sticking with that theme too.
This past weekend marked the closing of my wedding season, yes you read that right I have finished all 2013 weddings for the year! Let me break this down a bit, 14 weddings, 8 states, more plan rides than I care to count, rental cars, hotels, plenty of Starbucks, and all with a cross country move tucked into the plan. Whew! I did it and I am living to tell the tail. This year was a break through year for me and for mme, I learned so much that I’m still struggling to wrap my head around it all. I am seriously living the dream and if you’ve been following this blog for a while you know that I’ve taken quite the journey to get here.
As I reflect on the 2013 wedding season I can’t help but think about the type of clients that I worked with. Many of my clients had an opportunity to see my work in action during a 2012 friends wedding, and 9 out of the 14 clients were also direct recommendations from my 2011 and 2012 brides. Let me tell you what the feels like, amazing. It reiterates my theory that when I’m hired I’m working with clients and building a friendship along the way and long after their wedding that friendship still exists. This year I danced, I ate cake ( a little too much), I cried, I stayed up all night talking with my brides and sharing stories, and I forged new forever friendships. Thank you to all my 2013 clients who made this year amazing!
In the upcoming weeks I’ll sit down and do a thorough evaluation and grade myself on the wedding season, basically I’ll be evaluating my S.W.O.T (strengths, weaknesses, opportunities, and threats). THIS lovelies is how I come up with my yearly goals and work behind the scenes to improve the kind of services that I offer. From there I’ll spend about three weeks chatting it up with my industry friends to talk about technology, marketing material, social media, welcome gift ideas, and so so much more. Are you seeing the theme? Each new year is an opportunity to blow my clients socks off and to create new business opportunities. So while I’ve said a sad goodbye to my 2013 season I’m very much looking forward to 2014 and can’t wait to share with you all that I have planned.